4 Reasons Why Businesses Are Moving To Connected Workspaces
Digital transformation is creating significant changes in how businesses operate, as well as how partners sell into new markets. Desktop-as-a-service (DaaS) plays a significant part in this. Let’s get down to the nuts and bolts of why businesses deploy DaaS and why it’s important for you to sell into this market.
What Is DaaS All About?
Simply put, DaaS takes the end-user desktop environment and turns it into a cloud-hosted service. Users log into their DaaS workstation via an online portal, and using their internet connection, run the same productivity and collaboration tools as they would use on their traditional PC.
Why Are Businesses Using DaaS In Their Organization?
Businesses in all sectors are making the switch to DaaS. In fact, Gartner forecasts that the number of users for DaaS will grow by over 150% between 2020 and 2023, as more companies move their infrastructure to the cloud. Here are the top four reasons why:
Secure Remote Working
The onset of the COVID-19 pandemic rushed businesses to enable remote working capabilities within their infrastructure, significantly increasing the chances of threats and malware being introduced within their organization. Without the necessary preparation, a remote worker using a virtual private network (VPN) or remote desktop protocol (RDP) connection to the head office was also a target for malware that could infiltrate their local PC and exploit their connection to corporate infrastructure. Remote workers logging into corporate applications via their credentials from completely unprotected networks also posed serious risks.
DaaS solves these security concerns by enabling secure remote access with a fully encrypted connection, decoupled from the device. This allows users to log in from any device, over any network connection, from anywhere in the world, without worry. In the case of a security concern, the IT administrator can disable privileges or lock out the entire account instantly without further jeopardizing the company’s infrastructure.
Since user desktops are hosted virtually in the cloud, in the event of device failure, fire, flood or other catastrophic scenarios, users continue to work, logging into any device of their choice, from anywhere, anytime.
DaaS cuts down the time and hassle involved in having to manage and maintain individual users’ desktops, which is a big job the more employees there are. Users access their desktops via the cloud by simply logging into a web page to access all their tools. Software updates or security patches are performed from one centralized location, updating the entire infrastructure almost instantly. Users can conveniently log in with their personal devices, which is not a security problem because it’s the connection to the service that is secured. This can save the business on hardware costs too, by allowing users to log in to the service using their personal devices or by deploying Zero Client devices (cost-effective PCs with minimal hardware and software on them) where users simply log into their accounts and work through the cloud connection.
Onboarding new employees is pain-free; with a few clicks, their accounts are set up and users can log into their environments and start working immediately, without waiting for a PC to get provisioned and possibly needing to be shipped to a remote worker.
Enabling Remote Work
Remote work is on the rise more than ever now that businesses are more comfortable hiring talent away from the office. DaaS makes it easy to collaborate, improve productivity, and allows workers to transition to and from the office, since their desktop follows them wherever they go on whatever device they have.
Star2Star’s Connected Workspace
In addition to all of the DaaS benefits discussed so far, there are other considerations as well when it comes to choosing the right solution for your business. For instance, our DaaS solution, backed by industry leading Citrix workspace technology, combines our award-winning UCaaS with the secure, device-agnostic DaaS platform. With their communications backbone built-in to virtual desktops and SaaS software, users can leverage high-quality voice, messaging, and collaboration tools right from their DaaS web portal, transforming DaaS into a unique “Connected Workspace”. Everything from our softphone apps, voice, fax and video conferencing services, contact center, Microsoft Teams integration, and more are available to DaaS users from any device and location.
This level of connectivity is unmatched in the industry. We even went a step further and integrated UCaaS within the SaaS and legacy applications customers use most frequently. For example, Salesforce users can make a phone call to their customer within Salesforce without needing to switch to another device or window, keeping them focused and productive.
Connected Workspace is designed for ease of use. Users log into a Single Sign-On (SSO) web portal and simply click on the tile of the application they want to use, whether it be SaaS tools such as Salesforce, Office 365, their virtual desktop, or migrated legacy applications. Best of all, there’s no need to remember passwords to all these tools since the SSO takes care of logging users in, along with self-serve password resets. IT admins love the simplicity in that, as well as the ability to disable access on-the-fly, if needed.
For the first time, users have everything they need, from productivity applications to voice, video, and messaging, accessible from any device and delivered via the cloud, without security, network problems, or IT assistance. Connected Workspace essentially eliminates the “office” and transforms the business into a flexible, adaptable hub for productivity no matter where employees are logging in.
Why You Should Sell DaaS
Now that you know all the benefits and why your customers want DaaS, here’s what that means for you.
Are You a Managed Service Provider (MSP) selling IT Services? Great!
You can add Star2Star’s DaaS platform or Connected Workspace solution to your IT offerings, and significantly increase your value to your customers. And the best part is you have nothing to manage, no on-site servers, or support to deal with. Star2Star handles all the hardware, software, support, you name it! You just handle the commission.
Are You Hosting Your Own Cloud Services?
Eliminate the time and cost of self-hosting data centers and customer support. Keep your existing infrastructure while you migrate to Connected Workspace. There are no large upfront hardware purchases or capital expenditure to deal with as your business grows.
Want to Diversify Your Product Portfolio?
Differentiate your business amongst your competitors and create additional revenue opportunities within your existing customer base when you add Star2Star DaaS and Connected Workspace to your portfolio.
Simple Pricing Model & Flexibility
Star2Star DaaS offers a simple and predictable pay-as-you-go subscription model, making it easy to scale up or down on-demand. The Connected Workspace is also highly configurable, tailored to the users’ needs based on the tools they use, effectively eliminating the ‘one-size-fits-all’ model. This saves your customers a lot of money since they don’t need to choose between existing Office365, Virtual Desktop, Microsoft Teams, or Contact Center investments.
Self-Serve Customer Management Portal
The Star2Star DaaS portal lets you completely manage your customers. Add new customers, add new users, and adjust the features for each, whenever you want and have the changes take effect almost immediately.